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How the Culture of a Company Can Affect Your Business

  • Writer: Jefferson Veloso
    Jefferson Veloso
  • Nov 21, 2024
  • 2 min read
culture

Imagine your company as a country. What country would it be? What would be the customs and values ​​of that place? And what personality traits would stand out among the people who live there? These questions are necessary to understand a company's culture, which can impact its success.


The influence of behavior.


Whether a company is small or large, employees' behavior in the workplace creates a cultural and behavioral context that influences productivity and satisfaction.


When strong leadership is absent, employees typically define this behavior, often led by those with the most dominating personalities. For instance, when a worker consistently comes in late without consequences, it can foster a culture where being on time is not important, influencing others to follow suit.


Conversely, when employees are acknowledged for their commitment and effort, they can create a work environment that motivates others to work hard as well.


Organizational Culture: Purpose and Consequences


Every business deliberately designs or naturally develops a type of company culture. This can influence internal communication, employee engagement, innovation, and daily challenges.


The best way to keep the culture is to have a plan, especially when the company hires new employees and old ones leave. Leaders can intentionally shape culture by promoting values and behaviors that align with the company's common objectives.


Attracting and keeping skilled employees.


A powerful, optimistic culture can assist in drawing in and retaining skilled individuals. Workers



who believe they are a valuable part of a workplace and have a sense of meaning are inclined to remain with a company for an extended period.


The importance of strong leadership


Leaders must understand how their actions and decisions influence the culture of the company. A great leader establishes the mood and serves as a model to follow. Employees have an impact. 


In summary, the culture within a company can either lead to its success or its downfall. Investing in a robust and positive that is in sync with the company's values and objectives leads to a more efficient, cooperative, and creative workplace. 

What is the culture like at your company? Feel free to comment and share your experiences below. 

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